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The Peshwas had a special love for Paithani textiles.

Later during the 19-20th centuries, the Nizam of Hyderabad ordered large quantities of Paithani silks. Paithani possibly survived because of the patronage of the household of the Nizam of Hyderabad. Begum Niloufer, from Nizam family, is attributed for her contribution of the motif Parinda (Pheasant bird).